Benefits of Enterprise Growth Planning for CPG Business Leaders
In a market rocked by an economic crisis, rapid digitalization, and upstart agile competitors bringing products to market quickly, CPG companies have been forced to re-evaluate their strategic innovation priorities.
In this environment, the costs of failure can be great. Investing in the wrong portfolio of initiatives not only wastes time and money, but it can also prevent CPG business leaders from achieving critical targets for growth in revenue, profit, or volume.
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